You want a brand new website to showcase your business and get your phone ringing. We will:

• Have an extensive Q&A phone session to clarify your business offer, your customers and your story.
• Provide site navigation and structure advice.
• Provide keyword research.
• Write compelling copy for the home, about us and contact pages and one other page of your choice.
• Write the meta and title tags for your pages.

If your website is more than 3 years old, chances are it’s starting to look dated and sound tired. You want to update your website with fresh, compelling copy. A web copy refresh includes:

• An extensive Q&A phone session to clarify your business offer, your customers and your story.
• Keyword research (including long-tail keywords). 
• Compelling written copy for the home, about us and contact pages and one other page of your choice.
• Meta and title tag descriptions for your pages.

Stand out from your competitors by adding fresh content to your website that meets your customers’ needs. We’ll work with you to create a 12- month web content strategy that engages your customers and ignites your business.

• An extensive Q&A phone session to clarify why you want to create content, identify your readers and establish what you want the content to achieve.
• Identify a content marketing strategy that’s suitable for your customers and complements your marketing plan. This includes recommendations for daily, weekly, monthly and quarterly publishing (anything from tweets to e-books, blog posts to video).
• Establish a publishing schedule for your content that’s within your budget and resources.

You want a regular newsletter to share with your customers. A newsletter that informs and inspires and, lets face it, has a little self-promotion in there too. We will:

• Hold an extensive Q&A phone session with you to clarify your business offer and identify your readers.
• Formulate a 12-month content strategy for your newsletter that complements your marketing plan and your online published content. 
• Write a customised newsletter template for you to use.
• Establish a publishing schedule.
• Write the first newsletter. (We can write more newsletters for you but we’ll need to agree on a price for those first).

You want to build trust with your audience. Help, guide and inspire them. We’ll write a series of blog posts so you can provide regular useful posts for your readers. Choose either:
Five informative and engaging blog posts that complement your marketing plan including:

• An extensive Q&A phone session with you to clarify your business offer, identify your readers and agree on five topics of interest to your readers. 
• Keyword and title research.

OR

• The five-blog post package plus:
• a blog strategy with ideas for 10 additional blog posts, including titles, and
• a two hour follow up to review the 10 blog posts you’ve written and make sure you are on track for future posts.

You want your website to work as best it can to engage your customers.
We’ll take a look at your website and:

• Review your web pages against our 21 Point Usability Checklist. 
• Identify opportunities for improvement and offer a detailed plan to optimise your site, including recommendations to strengthen your marketing messages and incorporate SEO keywords.
• Do a coaching-style phone call where we talk you through our recommendations and how you can get the best outcome for your website.